Type what you want to say, choose a presenter, and create a polished, personalised video message in minutes. No camera, retakes or editing required. Send it to one prospect or thousands of customers on your list.
Key FeaturesFeatures of personalised video messages from HeyGen
A digital twin that speaks on your behalf
Record a single 15-second clip, and Avatar V creates a digital twin that preserves your face, voice and expressions across every video, with a consistent identity that never changes. Type any script and your twin delivers a personalised video message on camera, so you never need to film again.
Personalise names and details for each viewer
Add personalised elements such as first name, company or renewal date to your script, then customise a unique version for each row in your spreadsheet. One template can become hundreds of personalised video messages, each addressed directly to the person watching it.
Your cloned voice in over 175 languages
AI voice cloning captures your tone from a short sample, then delivers your script in over 175 languages with synchronised lip movements. A prospective customer in Tokyo and a client in Madrid each hear the same personalised video message in their own language.
Templates for every occasion or pitch
Begin with a template designed for birthday greetings, sales follow-ups, onboarding welcomes or event invitations. Customise the tone, from warm and personal to concise and professional, so the video message suits the occasion without requiring you to rewrite a single line from scratch. HeyGen also serves as a real estate listing video maker, offering templates designed for outreach about new listings.
One face, thousands of personalised videos
Keep one on-brand presenter and use AI face swap to add the right face to each version at scale. Connect a spreadsheet or CRM, and the platform renders personalised videos at scale in a single batch, with no manual editing, ready to send via email or your outreach tool.
Applications
Cold emails often look alike and are ignored. Send a personalised video message that greets each prospect by name and mentions their company, turning an overlooked email into a booked business meeting.
Typing yet another follow-up can feel impersonal. Record an AI talking head that speaks directly to an individual buyer, add it to an email or LinkedIn message, and give a stalled conversation the personal nudge it needs to move forward.
A generic welcome email is rarely opened. Greet every new customer with a personalised video message from their account manager, including their name, and build a connection through a familiar face rather than a form.
Producing video content for every segment is time-consuming and costly. Use a video spokesperson to announce an offer, then generate a tailored, personalised video message for each audience group in a single run, maintaining a consistent brand voice and engaging every list as part of one campaign strategy.
A quick birthday text can feel impersonal. Create a personalised video message that says the person’s name aloud, add music and a warm background, and send a unique greeting they will cherish.
Reaching customers overseas usually means recording the message again or hiring voice-over artists. With the AI video translator, every recipient receives the same personalised video message in their own language, with accurate lip-syncing, all from a single script.
How it worksHow personalised video messages work
Go from a blank script to a finished personalised video message in four steps, with no camera or video creation experience required.
Choose a stock avatar or your own digital twin, created from a short recording of yourself.
Type your message and add variables such as name or company to ensure each version feels personalised.
Select a voice or clone your own, then choose one or more languages for the final video.
Render every personalised video message at once, then export or send them directly to your list.
A personalised video message is a short video tailored to a single viewer, using their name, company, or occasion. You write a script, choose a presenter, and the platform generates a separate version for each person based on your data.
Start with text to video: type your script, choose an avatar, and generate a finished message with lip-synced delivery. No camera, lighting, or retakes. Creating personalised videos this way takes just a few minutes, and you can edit the script and regenerate in seconds.
Connect a spreadsheet or CRM, map columns like name and company to variables in your script, and render every version in one batch. This level of personalisation scales to thousands of videos, ready to send through email or your outreach tool.
Yes, especially when the details are specific. A personalised greeting with the viewer’s name, a mention of their company, and a realistic-looking presenter help build a genuine, one-to-one connection. The current avatar model has a lifelike face and voice, so the message feels as if it was recorded specifically for that person.
HeyGen is not a celebrity marketplace, so you cannot request personalised videos from your favourite star here the way platforms like Cameo work, the service that made celebrity video messages a mainstream trend. Instead, you create your own video message with a chosen presenter or your digital twin, which is faster and works well for any business or personal use.
Almost any moment that feels special. People use them to celebrate a birthday, send a holiday message from Santa for the children, cheer on a teammate with a pep talk, or share important news with friends and family. The real joy comes from hearing a real voice say your name.
They can raise it significantly. The agency Videoimagem created more than 50,000 personalised videos for AB InBev and reported up to a 3x increase in engagement, which shows the potential of personalised video for brand loyalty, retention, and conversion. See the Videoimagem customer story for the detailed numbers.
Yes, and it is one of the most powerful use cases for a nonprofit. When it is built into a donor strategy, a nonprofit can thank each donor by name, report the impact of a gift, and keep supporters closely engaged throughout the year. That personalised touch turns a routine update into an interaction that supporters remember and can improve donor loyalty and retention.
Yes. HeyGen can integrate with tools like Google Sheets, Zapier, and HubSpot, so a new row or contact can trigger a video automatically. That automation removes tedious exports, keeps your communication flowing smoothly, and turns CRM insight into a finished video without extra steps. This integration opens up the possibility of efficient one-to-one outreach at scale.
Record yourself once to create a digital twin, then let it deliver all your future messages from text. If you would prefer not to appear at all, simply choose a stock avatar and keep your face out of it completely.
Most tools make you record every base video yourself. HeyGen creates a single digital twin from a 15-second clip, then generates unlimited personalised messages in 175+ languages with your cloned voice, so scaling up never means re-filming.
Yes. HeyGen is SOC 2 Type II certified, encrypts data in transit and at rest, and does not use your content to train AI models. Your contact lists and customer details remain private to your account.
For most situations, keep it between 30 and 60 seconds, and under two minutes if you are telling a more detailed story. Short video formats are usually watched till the end, so start with their name and highlight the one point that matters most to them.
Yes. Update the script in the AI video editor, swap a name or offer, and regenerate in seconds. Because the video is created from text, an outdated detail becomes a quick edit rather than needing a full reshoot.
HeyGen has a free plan, so you can create a free account and make your first messages on any budget. Paid plans start at $24 a month for more videos, languages, and export options, and high-volume, API-based sending is available for business teams on customised enterprise plans.
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